by InTrieste
Sergio Emidio Bini, the region’s tourism councilor
The summer season officially opened this weekend in Lignano Sabbiadoro, one of Friuli Venezia Giulia’s premier seaside destinations, with regional officials citing strong visitor numbers and an optimistic outlook for the months ahead.
Sergio Emidio Bini, the region’s tourism councilor, marked the occasion by highlighting encouraging figures from both 2024 and the early part of 2025. “This is a particularly anticipated moment, as it marks the start of the beach season in one of the region’s main tourist destinations,” Bini said at the opening event. “2025 begins under the best auspices, following the positive results of 2024, when more than 10 million overnight stays were recorded across the region, and foreign visitors to Lignano increased by 1.7%.”
The councilor noted that early indicators for this year suggest a continuing upward trend, particularly among domestic travelers. In the first quarter of 2025, Lignano registered approximately 125,000 tourist arrivals, with Italian visitor numbers growing by nearly 15% compared to the same period last year.
“These figures confirm the effectiveness of the region’s off-season tourism strategies,” Bini said, crediting the government’s promotional campaigns and the work of regional tourism agency PromoTurismoFVG.
Bini also expressed appreciation for the efforts of local authorities and tourism operators, emphasizing the importance of collaboration. He extended well wishes to the newly appointed president and board of directors of Lisagest, the company managing several of Lignano’s tourism infrastructures.
Looking ahead, Bini referenced ongoing investments aimed at enhancing Lignano’s appeal. These include a €14 million renovation of the iconic Terrazza a Mare, a seafront structure and popular attraction. According to the councilor, construction is proceeding on schedule, and measures are in place to minimize visual and noise disturbances during the peak summer months.
He also cited the planned redevelopment of the “Porto Vecchio” marina. Under the most recent regional budget law, €3.5 million has been allocated over three years for improvements to the area.
With these developments underway and early visitor numbers pointing upward, regional officials remain hopeful that Lignano Sabbiadoro will continue to play a central role in Friuli Venezia Giulia’s tourism economy throughout 2025.
